Received this classy advertising email with the above-titled subject line this morning from everyone's favorite worn-out fly fishing magazine. Seems that instead of seeking out new,
interesting or relevant content to engage readers, the new marketing tactic is to simply hit up the Bass Pro crowd:
Whether you're out on the water or sitting in the comfort of your livingroom, Fly Fisherman keeps you right in the action!
With Fly Fisherman you'll get tons of great articles highlighting the top fly fishing destinations and an insider's on the latest ties and techniques to get your favorite species biting. Flipping from page to page, you'll feel like you're casting your line wherever you go!
And for a limited time, as a valued member of our online community you're eligible for this unique subscription offer...just $1 for your second year!
SUMMARY OF EXCLUSIVE SUBSCRIBER OFFER:
One Year of Fly Fisherman................................$19.00
One Additional Year of Fly Fisherman........ONLY $1.00
Two Years of Delivery........................................FREE
YOUR TOTAL 2-YEAR PRICE...........................$20.00
SUBSCRIBE to the #1 magazine dedicated to fly fishing with this exclusive online offer we've created just for you! It's a 59% savings off the newsstand cover price - that's like getting 5 FREE issues!
Let Fly Fisherman magazine be your guide to the best fishing season of your life - SUBSCRIBE NOW!
WILL YOU EVER CATCH ANOTHER FISH IF YOU *DON'T* SUBSCRIBE?? Remember, these are "MUST-HAVE TIPS TO GET "EM BITING!!!"
TOP FISHING DESTINATIONS. INSIDER TIPS ON TECHNIQUES AND TIES TO GET 'EM BITING. HOT NUDE PHOTOS OF CATHY BECK and LANDON MAYER. FLIPPING FROM PAGE TO PAGE, YOU'LL FEEL LIKE YOU'RE CASTING YOUR LINE WHEREVER YOU GO!!!
NOW NOW NOW, TAKE ACTION ACTION ACTION. $19 for a one-year subscription, ONLY $1 FOR A FULL SECOND YEAR!! That's only $20 for TWO FULL YEARS of the BEST TIPS AND TECHNIQUES from the MOST RESPECTED EXPERTS in fly fishing!! See how we used math?? You'll spend more than that ordering the next UFC fight on Pay-Per-View!!
Wait, is this a Banjo Minnow infomercial at 3am on the Sportsman's Channel, or just the most tired fly fishing magazine on the planet? "The Quiet Sport," for refined gentlemen. Guess what? Cheney skis in jeans, and every serious fly angler in the universe stopped reading your magazine after reading "Secrets of the Henry's Fork" for the eighteenth time. When did that fascinating piece first run, 1974?
Give me a f@#$ing break, do the sport a favor and shut your presses down before you embarrass yourselves any further.